Working with Creative Minds (Pt 1)September 30, 2017
“There will come a time when two oppositely minded types will need to collaborate… The road you need to travel together does need a roadmap.”
Collaboration. Literally, the glue that holds every industry together. Finding people with skills that you do not have and putting your minds and efforts together to create something great
Sometimes different industries must cross-pollinate. A technically minded individual must join forces with a creatively minded one to create something that neither of them can do alone. There are many types of people in this world, including those who’d rather not be referred to as a “type”, and those who feel comfortable in many different settings – but chances are if you lean towards the creative side, you probably are not the most technically minded either; of course with some exceptions.
Even within the world of creatives, certain disciplines are likely to bump heads, of course, this only happens because we all need each other. A powerful script is of no use without actors to play out the parts. So there will come a time when two oppositely minded types will need to collaborate and if you are a logical type, or even a creative yourself, looking to any type of artist to create something that you cannot. The road you need to travel together does come with a roadmap.
If you are the one seeking the service, you can’t also be the expert in it. Don’t be afraid to say “I don’t know the term for this” and try not to brag about the few terms that you do know. Even if you have an idea of how things are done – you only have an idea of how things are done. Chances are: you asked your creative to assist in this project because it’s something that you could not do alone. Accept their help.
Creative work is often seen as tangential, just an extra little something, so creative people are sometimes treated flippantly. It is assumed they can make any “little” change (again you don’t know how big or small a change can be) at any old time. Often not the case. Give yourself a fixed number of revisions. Similarly, creatives can obsess over the tiniest details too, be very clear with your progress points and deadlines and follow up regularly.
Know What You Want
Art is never finished, just abandoned. You must go into the process knowing the point at which you will abandon the work. Getting struck with spontaneous ideas is always exciting but indulging in every whim will have you working on it for much longer than needed. Communicate your vision using specific adjectives. If you are looking for the end product to be “energetic” stop when it is as close as you can get it; don’t keep adding layers until it becomes “exotic” – there is nothing wrong with “exotic”, it’s just not what you wanted.
The Great Things We’ve Accomplished
Servicing all over South Africa