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Global telecom giant Vodacom recently revamped their Voda-World the premier African technology destination, showcasing the latest advanced tech, connected home appliances, digitally immersive experiences and much more. When Hisense South Africa secured their spot at the Technology Centre – the first of its kind in Africa – they approached the SuperTeam to design a modern and sleek Visual Merchandise Display to show off the Hisense range of mobile smartphones. The devices will be secured in a custom counter with acrylic spec block displays telling the customer all they need to know.
Enough stools will be present for that interactive element, allowing customers the opportunity to truly experience the tech. Whaam Concepts knew we had to make Hisense stand out in the sea of similar brands and products. To do so we gave the display a suspended bulkhead with the Hisense brand name backlit on it, so it can be seen from afar; raised flooring with geometric LED detail, the bright signature Hisense green will excite the eye; and a totem tower with interchangeable backlit fabric panels, to display graphics and imagery that speak to the Hisense brand.
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