PERSPEX

ELECTRA MINING 2018, JOHANNESBURG

“EXPANDING THE HORIZONS OF AN INDUSTRY GIANT…”

PERSPEX IS A HOUSEHOLD NAME. LIKE MANY WELL ESTABLISHED BRANDS THE COMPANY NAME IS USED TO REFER TO THE PRODUCT – AS FLATTERING AS THAT IS PERSPEX WANT TO BREAK INTO A NEW MARKET.

Perspex is a global brand, known for high-quality acrylic – the material itself having a multitude of uses, including signage, an alternative to glass, and even sanitary ware like bathtubs and basins.

But this year their new product LinaShield will make an impression on the industrial world! LinaShiled is a thermoplastic polyurethane, basically, it’s Hulk Skin. It’s resistant to grease and tears and cuts from sharp objects and its performance is not hindered by radiation or harsh weather.

Perspex want to put LinaShield on heavy duty conveyor belts, used in mining, farming, and transportation, and to introduce this revolutionary product to the world, they needed a Face-to-Face engagement experience! A unique exhibition stand at Electra Mining 2018.

They had a vision of replicating a mining site, complete with a working conveyor belt – one side sporting the super LinaShield, the other side of the belt, not – so that visitors could see the difference and advantage of the product.

The company had never done a custom stand before and wanted to showcase the professional and creative showcase for the new Perspex product.

This specific design was just beautiful and just so unique. To see this stand come to life from the renders was a very special moment for the team and the client! The Whaam Team feel truly certain that we have a lifetime client. As expected we went through ups and downs, fabricating the double-belt conveyor was an experience of epic proportions, but in the end, communication was key, and a friendship was made.